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Ethnography, Usability, Online communities and consumer connects
With a flair for observational and innovative research techniques we make sure that we deep dive into the lives of consumers to understand their persona, their journey and the buying process. With experience of managing 1200+ projects across Asia, Middle East and Africa we understand the intricacies and complexities well. We support the entire qualitative project management cycle right from recruitment, facility booking, moderator and simultaneous translators to managing transportation
Experience with different qualitative research methodologies
Focus groups
Ethnography
Usability
Shop along
Online communities
Video diaries
Immersions
Online focus groups