The Access Architect | Payer and KOL Research in Africa
The Access Architect: Navigating the Payer and KOL Landscape in Africa In healthcare research, access determines everything. The strongest methodology, the most carefully designed discussion guide, and the most experienced consulting team mean little if the right stakeholders cannot be reached.
Reaching the Unreachable: Specialized Fieldwork for Healthcare Consultants in Africa and the Middle East
Healthcare research is rarely simple. In Africa and the Middle East, it becomes even more complex. Access to physicians is limited. Schedules are unpredictable. Hierarchies within hospitals and clinics influence who can speak and when. In many cases, the challenge
