Luxury Splurges or Bargain Hunts: What Defines UAE Consumers Best? A Look at Shifting Preferences
When you think of the United Arab Emirates (UAE), the image of luxury malls, global designer brands, and high-end cars often comes to mind. Yet, on the other end of the spectrum, discount shopping festivals like Dubai Shopping Festival (DSF)
White Friday in the Middle East, What is it? A Deep Dive Into Shopping Culture
If you’ve shopped online or visited malls in Dubai, Riyadh, or Cairo in late November, you’ve probably seen banners screaming “White Friday Deals.” But what exactly is White Friday? And why does the Middle East prefer it over the more
What Do Gen Z Shoppers in Riyadh, Pilgrims in Mecca, and Industrial Buyers in Dhahran All Have in Common?
ما القاسم المشترك بين المتسوقين من جيل زد في الرياض، والحجاج في مكة، والمشترين الصناعيين في الظهران؟ Understanding Saudi Arabia’s diverse audiences requires more than translation, it demands cultural decoding. At Cultural Traits, we’ve conducted studies with digitally native Gen Z